14th Street Miami Developers LLC has announced that 14 ROC, a 32-story luxury condominium in Downtown Miami, will convert to contract at 20% sold, with sales led by Miami-based Cervera Real Estate. This milestone follows the project's successful launch in July 2024, highlighting strong buyer demand and increasing interest in flexible short-term rental properties in Miami's urban core.
Offering a selection of residences ranging from studios to two-bedroom units, 14 ROC features 283 modern homes with open-concept layouts, high ceilings, private balconies, and breathtaking city views. Prices start at $495,000, providing an attractive opportunity for luxury living in one of Miami’s most desirable neighborhoods. The project is slated for completion in 2027.
"Converting reservations to contracts is a pivotal moment in 14 ROC's development journey," said Russell Galbut, Founder and Chairman of GFO Investments. "This milestone underscores the strong demand for luxury residences in Downtown Miami and reflects buyers' confidence in the long-term value and investment potential of the community."
"14 ROC has resonated with today’s discerning buyers," added Alicia Cervera Lamadrid, Managing Partner and Principal of Cervera Real Estate. "Reaching 20% sold early in the sales process affirms the project's exceptional appeal and confirms the strong demand for luxury properties with flexible ownership options. Buyers are particularly drawn to 14 ROC’s prime location and its seamless connectivity to Miami’s top cultural and lifestyle destinations."
Located at 125 NE 14th Street, 14 ROC is nestled in the heart of Miami’s emerging Arts & Entertainment District, offering proximity to cultural landmarks such as the Adrienne Arsht Performing Arts Center, Pérez Art Museum, and the upcoming 33-acre Underdeck Park. Residents will enjoy direct access to the Signature Bridge and the Underdeck, both set to be completed alongside the building. Designed by RSP Architects with interiors curated by the acclaimed March and White Design (MAWD), 14 ROC seamlessly blends cutting-edge architecture with contemporary luxury living.
The development will boast more than 25,000 square feet of amenity space across three levels. Residents will have access to a rooftop pool with panoramic views of Biscayne Bay and the Miami skyline, a coworking lounge, private meeting rooms, a state-of-the-art fitness center, yoga and wellness spaces, as well as entertainment areas including a karaoke room, theater, and game lounge. Additionally, 14 ROC is at the forefront of media-centric amenities, offering a fully equipped podcast studio for residents—catering to modern professionals and attracting younger buyers. The community-driven design fosters a sense of belonging while delivering world-class luxury and convenience.
14 ROC provides owners with unparalleled flexibility in short-term rentals, allowing independent management without blackout dates or restrictions. Professional management services are also available to ensure quality maintenance and guest satisfaction. This model caters to modern travelers seeking privacy, exclusivity, and high-end amenities, reinforcing Miami’s status as a premier international destination. Furthermore, 14 ROC’s short-term rental model contributes to Miami's economic growth by generating revenue for local businesses and significant tax income to support city infrastructure and community projects.